ARTICHOKES & MORE
Artichokes since the 1930s
Rooted in Tradition. Driven by Quality.
Azienda Agricola Renzo Picci, producer of the renowned Piccar brand, has been cultivating premium artichokes since the 1930s — a legacy of passion, expertise, and excellence passed through three generations.Specialising in fresh and packed artichokes, alongside sweet potatoes, sweetcorn, and topinambur, we combine time-honoured farming traditions with modern standards to deliver exceptional produce trusted by customers in Italy and worldwide.
Quality isn’t just a promise — it’s our heritage.
About
Azienda Agricola Renzo Picci is the proprietor of the Piccar trademark, internationally recognised for its high-quality fresh and packaged artichokes.Artichoke cultivation has been at the heart of our family business since the 1930s, representing a tradition that spans three generations. In addition to artichokes, we cultivate sweet potatoes, sweetcorn, and Jerusalem artichokes (topinambur), maintaining a diversified yet focused agricultural portfolio.Our deep-rooted expertise and dedication to excellence in artichoke production drive our mission to consistently deliver premium fresh and processed products.We offer a comprehensive range of agricultural products and services, continually refined to meet evolving market demands. These are highly valued by our clientele across Italy and in international markets.
Flexible Solutions for Every Partner
We supply supermarkets, distribution platforms, wholesalers, retail chains, and industries. We are fully flexible in managing delivery schedules and can tailor packaging to your specific needs—whether it’s custom boxes, palletised loads, QR codes, barcodes, or labelling. Just let us know your requirements, and we’ll deliver exactly as you need.
Trusted Quality from Farm to Table
We strictly adhere to HACCP standards and full traceability protocols, ensuring the highest levels of food safety and quality. Every product we deliver is authentic, carefully monitored from field to fork, guaranteeing genuineness you can trust.
Produce
We employ cultivation techniques aligned with integrated agriculture, prioritising environmental sustainability, food safety, and the health of both consumers and the ecosystem.
Address
Azienda Agricola Renzo Picci, Via Trieste, 18A – 09038 Serramanna (SU) Sardinia Italy - Renzo Picci +39 349 2677267 - VAT IT02854210925
By submitting this form or sending us an email, you acknowledge and agree that your personal data will be processed in accordance with our Privacy Policy. We kindly urge you to review the full policy before sharing any information.
© PICCAR - Azienda Agricola Renzo Picci - Serramanna IT09038 - Sardinia, Italy - VAT IT02854210925
Thank you
Thank you for your interest in Azienda Agricola Renzo Picci. We appreciate the opportunity to connect with you and will respond promptly to your inquiry.Together, we look forward to building a partnership rooted in quality, trust, and shared values.
Privacy and Cookie Policy
Last Updated: 5 September 2025
Website: https://piccar.qbx.app
Owner: Azienda Agricola Renzo Picci
VAT Number: IT02854210925
Contact: [email protected]1. Introduction
Welcome to piccar.qbx.app (the “Website”), operated by Azienda Agricola Renzo Picci (“we”, “us”, or “our”). We are committed to protecting your personal data and respecting your privacy.This Privacy and Cookie Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our Website, as well as your rights in relation to that data. It also provides information about cookies and similar tracking technologies used on the site.By using our Website, you agree to the processing of your data in accordance with this policy.2. The Data We Collect
We may collect and process the following categories of personal data:Contact information: such as your name, email address, phone number, and company details when you submit an inquiry via our contact form.
Technical data: including your IP address, browser type, operating system, referring URLs, and access times.
Usage data: information about how you navigate and interact with our Website, collected through cookies and analytics tools.
Cookie preferences: records of your consent or choices regarding cookies.
We do not collect sensitive personal data (such as health or financial information) through this Website unless explicitly provided by you in correspondence, in which case we will handle it with appropriate safeguards.3. How We Use Your Data
We process your personal data for the following purposes:To respond to your inquiries and provide requested information.
To improve and optimise the functionality and user experience of our Website.
To analyse traffic and user behaviour using cookies and analytics tools.
To comply with legal obligations and ensure the security of our systems.
To communicate with you, where consent has been provided, about our products and services.
Our legal basis for processing your data includes:Your consent (where given),
The performance of a service you have requested,
Our legitimate interests in operating and promoting our business (provided these do not override your rights),
Compliance with legal obligations.
4. Data Sharing and Transfers
We do not sell your personal data. We may share your information with:Trusted third-party service providers who assist us in operating the Website, managing communications, or analysing data (e.g., hosting providers, email platforms, analytics tools).
Legal or regulatory authorities if required by law.
All third parties are bound by contractual obligations to protect your data and may only process it as instructed by us.Your data is stored within the European Economic Area (EEA) or in countries deemed to provide an adequate level of protection under GDPR. Where data is transferred outside such areas, appropriate safeguards are in place.5. Data Retention
We retain your personal data only for as long as necessary:Contact inquiries: up to 24 months, unless a longer period is required by law.
Technical and usage data: in accordance with cookie retention periods (see Section 7).
You have the right to request deletion of your data at any time (see Section 8).6. Your Data Protection Rights
Under GDPR, you have the following rights regarding your personal data:Right of access: request a copy of the data we hold about you.
Right to rectification: correct inaccurate or incomplete information.
Right to erasure: request deletion of your data.
Right to restrict processing: under certain conditions.
Right to data portability: receive your data in a structured format.
Right to object: to processing based on legitimate interests.
Right to withdraw consent: at any time, without affecting the lawfulness of prior processing.
To exercise any of these rights, please contact us using the details above.We will respond within one month. If we refuse your request, we will explain why.7. Cookies and Tracking Technologies
What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help us understand how the site is used and improve your experience.Types of Cookies We Use
Essential Cookies
Necessary for the Website to function (e.g., navigation, secure areas).
Session cookies, security tokens.
Analytics Cookies
Help us understand how visitors use the site.
Google Analytics (anonymised where possible).
Preference Cookies
Remember your settings (e.g., language, cookie consent).
User interface preferences.We do not use advertising or targeting cookies on this site.Managing Cookies
You can manage or disable cookies at any time through your browser settings. Disabling essential cookies may affect the Website’s functionality.Our cookie banner allows you to accept or reject non-essential cookies. Your preferences are stored in a consent management platform.8. Security of Your Data
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. These include secure hosting, data encryption, access controls, and regular system reviews.While we strive to protect your information, no online transmission or storage is 100% secure. We cannot guarantee absolute security but are committed to continuous improvement.9. Changes to This Policy
We may update this Privacy and Cookie Policy from time to time. Any changes will be posted on this page with a revised “Last Updated” date. We encourage you to review this policy periodically.10. Contact Us
If you have any questions about this Privacy and Cookie Policy, or wish to exercise your data rights, please contact:Azienda Agricola Renzo Picci
Email: [email protected]
Address: Azienda Agricola Renzo Picci, Via Trieste, 18A – 09038 Serramanna (SU) Sardinia Italy -You also have the right to lodge a complaint with the relevant data protection authority, such as the Garante per la protezione dei dati personali in Italy.Thank you for trusting Piccar. We are committed to transparency, quality, and respect—for our produce and your privacy.